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3 Simple Steps to Be an Outstanding Instagram Marketer
posted on June 30, 2016
Are you a social media savvy? If you are, then we both know that Instagram is making its way to the top priority when in comes to digital marketing, moving its niche market into the mainstream area.
Just like any other platforms, utilising Instagram requires certain strategies that include scheduling, content creation, and analysing. However, each platform has its own characteristics, and thus, not all game plans are applicable to all houses.
Here's how we should do it on IG, with some supplementary app and web service suggestions included.
1. AUTOMATION / SCHEDULING
You should be well-aware at this stage that unlike on Facebook, setting your post for certain time automatically is the kind of luxury you currently don't have on Instagram. Worry not, there are some third party web services and apps available that will help you in doing so.
LATER
Later will assist you in planning, managing, and scheduling your gorgeous posts and campaigns in a simple way. Here's for more
HOPPER
Post the usual way. Set the image, form an interesting caption, and select the time. Whether it's an instant or scheduled post, you can do it from both your desktop or mobile. Here's for more
MASS PLANNER
It's an effective automation tool to obtain more traffic, followers, and clicks. Here's for more
CROWDFIRE
Crowdfire is an engagement app, simplifying the way you find and connect with your target audience. Here's for more
HOOTSUITE
This one's a very popular tool to engage and connect with your audience. It acts as a management dashboard to keep track on your activities. Here's for more
REPOST
Use this tool to repost any photos or videos that you find favourable or important to your campaign strategy, while at the same time giving the proper credit to the respective poster. Here's for more
INSTAGRESS
Instagress is claimed to be the best automation tool with its flexibility and easy accessibility. Here's for more
2. POLISHING YOUR CONTENT
Polishing your content in this Instagram realm is obviously about making your photos or images as delectable as possible through certain photo techniques or editing process, and possibly some additional wordings. Here are some of the most used apps for editing.
SNAPSEED
Snapseed is a professional photo editing app, bringing the power and control with just the tap of a finger. Here's for more
PHOTOM
Use Photom to combine your selected captures into one collage, with some additional editing features. Here's for more
VSCO
By far, VSCO is one of the most popular editing apps, with the detailed selection and advanced camera control. Here's for more
PHONTO
Adding text to your photos has never been this easy with Phonto. Here's for more
OVER
Over is a community-based app that allows you to add some creative typography and breathtaking effects into your image. Here's for more
WORD SWAG
Quoting is getting more and more popular these days. Use Wordswag to make your added quotes more blended into the photos with some creative effects and choices of witty fonts. Here's for more
3. ANALYTICS
It's crucial for you to do a thorough performance check on your posts and get the necessary insight on what you should keep doing and avoid for your next entries. These are the most used web services to ease this process up.
ICONOSQUARE
This is the key analytics service to measure and optimise your Instagram performance. Here's for more
SIMPLY MEASURED
Claimed to be the world's best social analytics service, Simply Measured allows you to get the complete insight on the audiences, conversations, and also necessary competitors, while turning them into opportunities and ideas for your next strategy. Here's for more
Speaking of Instagram, feel free to take a peek at our Instagram account and follow at your own will for further insight and to get to know our works better
For more interesting tips, hacks, and other knowledge, our blog is literally full of them and just a click away.