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Beauty Has No Boundaries

posted on November 8, 2018

Beauty Has No Boundaries

Make Over, a leading cosmetics local brand, took part in the annual Jakarta Fashion Week (JFW). Make Over picked “Beauty Beyond Rules” as their theme. People often live under the assumption that everything has its own rules and beauty is no exception. However, it is also important to remember that everyone has their own perception of beauty. Make Over wants to show that people have the freedom to express themselves through make-up. Make Over collaborated with three labels, Paulina Katarina, Rinda Salmun, and Tities Sapoetra to exhibited their…

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Archived Articles

Articles on February 2018 / All Categories

A study by Maru/Matchbox shows that 69% of millennials take a photo (or a video) of their food before eating to share it on social media. This ‘foodie’ trend is something…

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Designing retail stores can be tricky. There are so many things to consider and incorporate in such limited space: the traffic, the products, the brand, the customers… Learning from our own…

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Ever wondered why you can’t seem to get the result you want, even after spending a lot of time back and forth with a designer/agency? Here’s how to avoid the troubling…

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For The Love of Logos

For The Love of Logos

posted on February 13, 2018

The heart shape has been widely used in logo design throughout history. This Valentine week, let's take a little walk down memory lane to see how and why. Love…

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Did they really mess up in their latest redesign? Starbucks and Google taught us some valuable lessons about imperfection. Logo design is a long process that involves several steps,…

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