ConocoPhillips 2017 Pitching Materials

ConocoPhillips is the world's largest independent exploration and production company, focusing on oil and natural gas sectors. In Indonesia, it has been well-established for more than four decades, making itself as a leading partner in the country’s vast oil and gas resources development.

In the beginning of 2016, Kamarupa was given an opportunity to propose some design and copywriting ideas for its annual package materials, consisting of greeting cards and e-cards for Idul Fitri and Season Greetings, as well as calendar and planner. The objective of this project was to serve as an effective communication medium, as well as brand awareness to both external stakeholder and employees.

During the process, we dug deeper into the company's DNA, looking at its identity as a well-established industrial company, and also the target market that involves mainly for corporation manner. The outcome was a sleek design language with clean layouts, incorporated with water coloured illustrations that convey a strong presence in the industry supported by its creative aspect.