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Parkson Centro New Website Launching

Parkson Centro New Website Launching

posted on May 31, 2018

Last week, we were invited to a celebration of a unification between Parkson and Centro, two exceptional brands with the same vision. Not just that, the event was also a launching…

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The digital world has been growing rapidly and infiltrating every aspect of our lives, and obviously has a certain contribution to the business industry and the world itself. Earlier, we have…

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Digital and technology have developed rapidly in this past few years along with research that has been done. The development has affected many things, including businesses industry. In a simple…

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7 Interior Design Tips for Your Office

7 Interior Design Tips for Your Office

posted on April 9, 2018

How you design your office interior could affect your work environment in the future. Arranging things like windows and furniture properly might help to improve employees’ productivity, indirectly. We compiled 7…

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There is some kind of a division of graphic design industry players between those who strive for idealism and those who are more business-oriented. Which side are you on? A handful…

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A study by Maru/Matchbox shows that 69% of millennials take a photo (or a video) of their food before eating to share it on social media. This ‘foodie’ trend is something…

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Designing retail stores can be tricky. There are so many things to consider and incorporate in such limited space: the traffic, the products, the brand, the customers… Learning from our own…

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Ever wondered why you can’t seem to get the result you want, even after spending a lot of time back and forth with a designer/agency? Here’s how to avoid the troubling…

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For The Love of Logos

For The Love of Logos

posted on February 13, 2018

The heart shape has been widely used in logo design throughout history. This Valentine week, let's take a little walk down memory lane to see how and why. Love…

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Design clients definitely should read this

Design clients definitely should read this

posted on January 30, 2018

Most people confuse art with design. While both require a good amount of creativity, there are a lot more details to get right (and potentially go wrong) when it comes to…

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Over the past year, there is an increasing awareness among companies and brands about the importance of good design in keeping up with and getting ahead of the competition. Those companies…

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Photo Courtesy of straitstimes.com 2017 was a superb year for ride sharing giant, Go-Jek. From partnering with Indonesia’s conventional taxi behemoth, Blue Bird Group, to acquiring not only one…

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As we explained in our previous article, offline pretty much took a big punch from online, causing several stores to close its doors forever. But even if you decided to move…

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Online is crushing offline in 2017 (?)

Online is crushing offline in 2017 (?)

posted on December 21, 2017

Is going online really the secret to stealing the hearts of Indonesian consumer? The end of 2017 is here. December, the last month of the year. Colder wind than…

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Cafe Branding and Brand Personality

Cafe Branding and Brand Personality

posted on November 7, 2017

Brands are like people. They should have personalities. Every personality is unique and cafe branding is no different. What makes people frequent a certain cafe despite mixed reviews? Most would say…

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While offline businesses are rushing to create their online presence, one giant online retailer is doing the exact opposite. What exactly is Amazon doing with Amazon Books and Amazon Go? Since…

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As explained in our previous article, a digital sales funnel looks something like this: The problem is, most marketers are content with customers having reached the conversion phase, and…

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Back in 2007 when we just got started, we were a very small team with very little marketing knowledge. All we knew was how to create good designs that worked well…

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How to Collaborate Creatively

How to Collaborate Creatively

posted on June 7, 2017

Collaboration is trending! The rise of startups in the past few years puts a lot of businesses on equal footings. Client-vendor relationships are slowly being replaced by mutual symbioses in the…

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Started in 2010, Brodo is now one of the most successful shoe companies in Indonesia. Their success has earned them the award ‘Indonesia Most Creative Companies 2015’ by SWA magazine. A…

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Your website may be your first chance to impress your customers. Their experience when exploring your website affects their impression of your brand, so it's important to keep it functional and…

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This article comes from experience. Many of our clients are flustered when it comes to deciding which one of the following marketing tools design they should commission us with: leaflet design,…

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Let’s all sit down and learn from a chair.

Let’s all sit down and learn from a chair.

posted on February 14, 2017

Before I start, I should tell you something: this was supposed to be a project compilation blog post. One of my first picks was the jobs we did for furniture businesses…

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It was the third week of January 2017 and another evening at the office. A brainstorming session just finished and everyone was ready to get back to work, except the three…

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[VIDEO] Time to Spruce Up Your Office!

[VIDEO] Time to Spruce Up Your Office!

posted on June 13, 2016

Designing an office space can sometimes be a tricky business. Some people consider a workspace as their second home, and you certainly don't want to mess up your own home with…

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Learn and Earn Through SEO

Learn and Earn Through SEO

posted on May 15, 2016

SEO (Search Engine Optimisation) is an organic effort that shows more significance over time. Studies have it that SEO provides a better chance of ROI (Return on Investment) than traditional marketing…

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Diamond in The Rough

Diamond in The Rough

posted on May 3, 2016

Branding is a way of determining your identity and how you want others to recognise you. Whether it's for personal or business matter, a branding process might as well be illustrated…

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